Indy television unites to spotlight United Way

INDIANAPOLIS (WISH) - No matter what local television station you’re watching at 7:30 p.m. on Tues., Sept. 7, you’ll see news anchors from competing networks on camera, speaking out for a single cause: the United Way.

For one day in one half hour WISH TV-8 and MyINDY-TV 23, WRTV 6, WTHR Ch. 13, WXIN Fox 59 and WTTV Indiana’s 4, and , WFYI Public Television will urge the whole community to LIVE UNITED by volunteering through United Way of Central Indiana (UWCI).

During station breaks, instead of commercials, the stations will introduce you to neighbors who are learning more, earning more and leading safer and healthier lives thanks to your United Way contributions.

On WISH-TV and My-Indy-TV, you'll see one story of how the United Way and Bethany daycare teamed up to help families in need. And, you'll meet Jenna, a single mom of three who was able to return to college with help from the Concord Neighborhood Center.

United Way’s President and CEO Ellen K. Annala says the gift from local television traditionally helps launch United Way's annual fundraising campaign which invites people to LIVE UNITED by giving, advocating and volunteering.

Last year, United Way raised $40.6 million to help kids succeed in school and neighbors succeed in life. UWCI’s 2012 goal will be announced September 7 at the Colts Go Blue for United Way Day on Monument Circle.