Salvation Army launches ‘Virtual Red Kettles’

INDIANAPOLIS (WISH) — The Salvation Army has announced the launch of their “Virtual Red Kettle Campaign” that will begin Monday.

The campaign has a goal of raising $250,000 through online peer-to-peer and crowdfunding efforts across Indiana.

The Salvation Army says that the communities of Bloomington, Columbia City, Evansville, Fort Wayne, Indianapolis, New Albany and Warsaw are launching peer-to-peer campaigns, which allow supporters to create their own “Virtual Red Kettle” with a personal fundraising goal.

There are many ways to get involved with fundraising this year, whether as an individual or as part of a fundraising team:

• Individuals: Visit your local Virtual Red Kettle page and create your own virtual kettle with a fundraising goal of your choice.
• Teams: Join together with your co-workers, church group or family to create a Virtual Red Kettle team.
• Businesses: Spread the word about the campaign by adding a link to the campaign to your online platforms.

Additionally, many Indiana communities are launching crowdfunding campaigns. The funds from those campaigns will help cities across the state: Anderson, Huntington, Kokomo, Lafayette, Madison, Marion, New Castle, Princeton, Richmond and Vincennes.

Virtual Red Kettle Campaigns:

• Central Indiana (Metro Indy)
• Anderson
• Bloomington
• Evansville
• Fort Wayne
• Henry County
• Huntington
• Kokomo
• Lafayette
• Madison
• Marion
• New Albany
• Princeton
• Richmond
• Vincennes
• Warsaw
• Whitley County

The Salvation Army said that in-person Red Kettles will still make an appearance this holiday season.