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Return to Racing

January 08, 2021

As athletes grow more anxious to display their fitness in organized events, race directors are challenged to pivot and plan with an ever-changing pandemic plan. The executive director of Beyond Monumental, Jed Cornworth joined Drew Blair to discuss the return to in-person races in 2021. 

- how the "customer's journey" looks different

- some new practices may be permanent

- a question about race expos existing

- the benefit of virtual races for the participant and the business side of organizers

- what race directors need from athletes to survive

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