Inside INdiana Business

Ben’s Soft Pretzels continues national expansion

(photo courtesy of Ben's Soft Pretzels)

GOSHEN, Ind. (Inside INdiana Business) — Goshen-based Ben’s Soft Pretzels LLC is continuing its growth across the U.S. The company, which has more than 100 locations nationwide, has expanded into its eleventh state with a new location in Arkansas.

Financial details of the expansion were not disclosed. The company says it has partnered with Illinois-based Road Ranger USA to open the new pretzel bakery inside the newly-opened Travel Center in Brinkley, Arkansas.

“People deserve excellent food that’s handcrafted right in front of them, especially when they travel, as is the case with Ben’s Soft Pretzels,” Chief Executive Officer Scott Jones said in a news release. “By partnering with Road Ranger Travel Centers…we get to share our famous pretzels with hungry Road Ranger travelers no matter where their travels may take them.”

Ben’s Soft Pretzels opened in 2008 and has been in expansion mode over the last several years. The company also this month opened a new location at Holiday World & Splashin’ Safari in Spencer County, and also launched DIY pretzel kits in conjunction with Michigan-based Gordon Food Service.